Hexagon is a leading manufacturer of emergency control room software. Not the easiest product to represent visually to inspire a customer connection however a much needed service to which we needed to pay justice.
This client brief was exactly the type of challenge we love. Bring a fresh new look to emergency control room software, segment it across our three target audiences and ensure it is designed for cost effective printing.
Voila! A fresh and contemporary look for the colour palette, a consistent brand story across segments and the design was templated so that we could get the best value in the printing.