The property market in Australia is rapidly changing with an oversupply of apartments in certain parts of Sydney creating competition to attract tenants.

The Renters Club is a new concept designed to build profiles of renters who are pre-approved for new rental properties when they come on the market.

The program of work included research, a Design Thinking session, development of the name, brand, online customer experience in addition to a fully integrated campaign and traffic strategy across organic and paid search plus social which rolls out in the first half of 2019.

CLIENT:
The Renters Club http://www.therentersclub.com.au